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Running Shoes 101

Friday, March 30, 2012
Your 2012 New Year’s Resolution might be to start working out and go running more frequently, and if so it’s important to know what you’re looking for when shopping for the perfect pair of running shoes. Things like understanding running shoe terminology, not being afraid of price, and getting your shoes fitted are just a few of the many things to do when shopping for your new pair of running shoes.

Understand the Jargon
Terms like "Cambrelle," "Randing," and "Vamp" are just a few of the terms that can be overwhelming or confusing when rookie runners go out to buy their new running shoes, but don’t stress! There can be lots of terms, but confusion can be avoided by doing some online research before heading to the story. Googling phrases like "running shoe terms" can provide you with helpful glossaries like this one that can give you an idea of what you’ll be looking for based on your needs.

Shoes Labeled as "Running Shoes" Might Not Necessarily Running Shoes
As you know, shoes are usually organized in stores based on categories like basketball, running, outdoors, etc. It might seem strange, but just because a shoe is in the running category does not necessarily make it a running shoe. Not all shoes are equal and sometimes shoes that are labeled as running shoes might not be designed to run in every day. Often these kinds of shoes are universal athletic shoes for people participating in a variety of sports, which would not be good for a runner. These shoes usually do everything frequent runners don’t want, such as weighing more, lower quality in construction, aren’t custom fitted and don’t absorb as much impact.

Comfort is Key
Your running shoes should be as comfortable as your most worn in pair of old shoes, or even your slippers. When you try them on, it is incredibly important that you make sure they don’t rub, fold or anything else uncomfortable. Remember this: if you feel something uncomfortable when you’re trying your shoes on in the store, you will feel it while running because running shoes don’t break in.

Importance of Fitting
It is crucial to have your gait, your manner of walking or moving on your feet, analyzed before you buy your running shoes. Each runner is different and has a specific gait that a shoe fitter will be able to help you with by determining which shoe is right for you and your gait.

That being said, it is not always a good idea to buy your running shoes from large chain stores because their sales people aren’t trained to custom fit shoes. Fitting specialists will be helpful and tell you how your shoes should fit. For example, they might ask you to bend over and push on the end of your shoe to make sure there is enough space that you don’t touch your toe, since running shoes should have a little extra room. In addition, your running shoes should fit snug in the heel and arch (possibly requiring some arch support) and roomy in the forefoot.

What NOT To Do
As tempting as it might be, make sure to not but your shoes based on color or appearance. The ugliest running shoes might be the most comfortable, so it’s important not to rule out any color selections. Running is not a situation where you can compromise comfort for fashion, because a running shoe that doesn’t fit correctly and isn’t comfortable can lead to a serious injury.

When you’re buying your new pair of running shoes, don’t skimp on price. Good running shoes might cost a pretty penny, but compromising saving a few bucks for short term or long term damage isn’t worth it. Prices can often be up in the $100 range, but your feet and health will thank you for this splurge.

Finally, never buy the shoe your friend wears just because they like them. Though your friend might be an avid runner and know what they’re talking about, every runner and foot is different. Your friend’s shoes might be perfect for them and their needs, but they don’t know how the shoe will perform for you. Never buy a shoe solely based on a friend’s recommendation. Check out this list for further running shoe do’s and don’ts.

These are just some of the basic tips that new runners should keep in mind when buying a new pair of running shoes. Getting your shoe fitted and making sure it’s comfortable the first time you try it on are very important to understand when shopping for running shoes. If these tips are followed, you will be running your way to happy feet and better health.


History of the Bristol Motor Speedway, The World’s Fastest Half Mile

Wednesday, March 14, 2012
The 5-hour ENERGY® Racing Team is packing their suitcases because it’s almost time for the Food City 500 at Bristol Motor Speedway! We thought it would be fun to share a little history about this classic Tennessee race track nicknamed "The World’s Fastest Half Mile".

Originally Bristol Motor Speedway was proposed to be built in Piney Flats, Tennessee, but this idea was opposed by locals so the track was built in Bristol instead. The ground the speedway currently sits on was formerly part of Gray’s Dairy; while it was operating it was one of the largest dairies in the eastern half of the US. Bristol Motor Speedway's construction started in 1960 and took about one year to complete.

Tiny Lund was the first driver to practice on the new track on July 27, 1961. Jack Smith was the winner of Bristol Motor Speedway’s first race, the Volunteer 500, on July 30, 1961. Though Smith drove the first 290 laps, he turned his driving duties over to Johnny Allen due to the extreme heat blistering his feet. This race factored into decisions to improve race cars’ insulation and the decision to install power steering to help drivers better manage the heat of summer races.

In the spring of 1969, track owners Larry Carrier and Carl Moore decided to make a change to the track that would make the Bristol Motor Speedway one of the most distinctive race tracks in the country. Carrier and Moore had the track’s surface dug up and reshaped the banks, causing turns to be much steeper. The new turns were banked at 36 degrees, one of the highest in the country. This change in degrees caused the length of the track to increase.

In the spring of 1978, Bristol International Speedway became Bristol International Raceway, at a time when Michael Waltrip's older brother Darrell was about to make history. On April 2, 1978, Darrell earned the first of his 12 career wins at Bristol. From March 29, 1981 through April 1, 1984, Darrell won seven Cup races at Bristol in a row, a record he still holds. Darrell also leads all NASCAR drivers in the number of wins at Bristol, with his 12th and final win at Bristol occurring on August 29, 1992.

In 1992, Bristol International Raceway updated their asphalt surfaces to the concrete surface it is now famous for. It continued to grow and by April 1997 was the largest sports arena in Tennessee and one of the largest in the country, seating 118,000 fans. Construction began in 2002 to demolish the speedway’s entire backstretch. The new backstretch increased the venue’s seating capacity to more than 160,000, making it the 4th largest US sports venue and 8th largest venue in the world.

Clint Bowyer, who will drive the 5-hour ENERGY® Toyota Camry this weekend, won his first NASCAR Nationwide Series race at Bristol on March 15, 2008. Clint also finished third in the Food City 500 that weekend.

Bristol Motor Speedway aka Thunder Valley continues to be a race track on the top of racing fans must visit venues. Fans come from all over the country to experience the speedway’s beatin’ and bangin’ history, driver’s tempers exploding and the famous hauler parade. Can't wait to see the 5-hour ENERGY® Racing Team take on the Bristol International Raceway and hopefully watch Clint race to another win at this legendary track!


Feeling Creative? Enter the 5-hour ENERGY® Empty Bottle Brainchild Contest!

Monday, March 12, 2012

What do you do with your empty 5-hour ENERGY® bottles? Instead of discarding them in the recycling bin, why not use them to win a year's supply of 5-hour ENERGY®? That's right fans; we're bringing back the 5-hour ENERGY® 'Empty Bottle Brainchild' contest. Here's how it works: Save empty bottles of 5-hour ENERGY®. Make something cool, creative and clever out of them. Send us pictures or a video of your creation. Hope to win one of three great prizes. The contest runs March 12, 2012 through January 31, 2013.

This time we're giving you a longer time period to save as many empty bottles as you can and to concoct something innovative and original. Your creation can be decorative, useful or just plain fun, as long as it's creative! We've seen some great entries in the past, including an original sculpture of the 5-hour ENERGY® guy formed from bottles of 5-hour ENERGY® and even 5-hour ENERGY® inspired lawn décor.

Fans can submit their creations online via the 5-hour ENERGY® Website or Facebook Page by simply posting a photo or video link. For fans who want us to see their creation in person, feel free to mail your masterpiece directly to the 5-hour ENERGY® headquarters. Your creative submission could win you a first place prize of 365 bottles of 5-hour ENERGY®! Second and third place winners will receive 180 and 90 bottles, respectively.

Guidelines for the "Empty Bottle Brainchild" contest include:

  • Submissions must be received on or before January 31, 2013

  • All entrants must provide applicable contact information and complete required release forms

  • All works of art must be original and be created using actual 5-hour ENERGY® bottles

  • Submissions must be made via the 5-hour ENERGY® Website, Facebook Page or sent by mail to 5-hour ENERGY® headquarters

Looking to get a head start on the competition and stock up on those empties? Schedule an Energy Break™ with us and our professionally trained team members will visit your workplace armed with enough samples to share with your entire company. Hoard the empties or get you entire office to help out with your masterpiece!

We want to see what kind of masterpiece you can make out of your empty 5-hour ENERGY® bottles, so start brainstorming ideas for your 5-hour ENERGY® brainchild creation!


Last Call for Featured Fans!

Friday, March 9, 2012
Featured Fan Contest
Hey 5-hour ENERGY® fans, the end of our Featured Fan contest is quickly approaching. The contest ends March 12, so if you haven’t already entered, you still have time to do so.

To recap, the Featured Fan contest is your opportunity to tell the world how and why you use 5-hour ENERGY® and how you benefit from it. In order to enter the featured fan contest you must submit a photo of you in action with a quick description (400 words maximum) telling us why you love 5-hour ENERGY® and deserve to be a Featured Fan. Don’t forget to include your favorite energy shot in the photo, too! The 5-hour ENERGY® team will review the entries and pick those that represent our fans the best. Winners will receive 60 bottles of their favorite flavor(s) of 5-hour ENERGY®, so what do you have to lose?
Are you a college student who drinks it before a midterm? Or maybe you drink it before you work the night shift? We want you to share how 5-hour ENERGY® helps get you through your day. Check out some of our past featured fan winners for inspiration.

David Ginther – I work third shift and any time I need a boost to get through a rough night, 5-hour ENERGY® is the only way I go. I also use it as an edge in my bass fishing career, when I absolutely need to stay on top of my game. 5-hour ENERGY® gets me through the later hours of the tournament. When other guys are falling off, I'm still going strong.

John Black - I have been a police officer for the past 11 years. I worked 12.5 hour shifts in a busy city. In this profession the tired wall hits you half way through your shift. I tried 5-hour ENERGY® and noticed the positive effects immediately. I now use 5-hour ENERGY® everyday for work, the gym, and just everyday life.

Lisa Weir - My wedding was not just a small, one-day affair. It was a week long marathon of entertaining, late nights, and out of town guests, and I had to keep up with everything. On the big day, with a ceremony and long reception looming, I could feel myself growing more and more exhausted. I grabbed my wedding planner and asked, "Is there a groomsman nearby? I need a favor." When the groomsman came to my aid I whispered my request in his ear. Within 15 minutes he was back with a big box of 5-hour ENERGY – enough for all the groomsmen, bridesmaids, myself, the groom and the wedding planner. 5-hour ENERGY got me through the biggest night of my life.

You don’t have to be an extreme sports athlete or a record breaker to win. Just tell us how 5-hour ENERGY® helps you get stuff done in your daily life. So share your 5-hour ENERGY® story with us by entering our Featured Fan contest today on Facebook or via our website. Good luck!