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#5hourGoesPink For Breast Cancer Awareness Month

Tuesday, October 14, 2014
For us, October is a busy month because it's all about going pink to support Breast Cancer Awareness Month! From partnerships and limited edition 5-hour ENERGY® to a contest and athlete support, learn more about all of the ways that we're going pink.

We are proud to team up with Living Beyond Breast Cancer (LBBC) again. This year, from now through December 31, five cents from the sale of every white Pink Lemonade 5-hour ENERGY® shot (the bottle with the big pink ribbon!) will be donated to LBBC. LBBC is a national education and support organization whose goal is to connect people with trusted breast cancer information and a community of support. We're excited to pair up with this amazing organization again, and we’re committed to donating a minimum of $200,000.



Earlier this month we also held the "We Can Survive" Presented by 5-hour ENERGY® Photo Contest. We asked our fans to show their support for Breast Cancer Awareness Month by snapping a pic of them decked out in pink, with additional consideration given if fans included a white bottle of Pink Lemonade! One lucky winner will receive two VIP tickets, airfare and accommodations to the "We Can Survive" Presented by 5-hour ENERGY® concert at the Hollywood Bowl to see A-list artists list Taylor Swift, Pharrell Williams, Ariana Grande, Lady Antebellum, Iggy Azalea, Paramore, Sia and Gwen Stefani perform. Stay tuned for the announcement of our winner!

At the Kansas Speedway race, Clint Bowyer and the 5-hour ENERGY® Racing Team also went pink to show their support. Clint drove a white and pink LBBC car with veteran NASCAR reporter and breast cancer patient Holly Cain’s name on it. The 5-hour ENERGY® pit crew also wore pink shirts with the name of a loved one affected by breast cancer.


We're proud to show our support for Breast Cancer Awareness Month! Tell us how you go pink in October on our Facebook, Twitter or Google+ page.

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Cherry 5-hour ENERGY® Shots…Back By Popular Demand!

Thursday, September 18, 2014
We've been getting the same request from our fans for weeks; to bring back our Cherry flavored 5-hour ENERGY® shots! We have been reminding our fans that the patriotic packaged shots were a limited edition flavor between May 1 and July 31, 2014, and during that time period five cents of every bottle of Cherry sold would benefit the Special Operations Warrior Foundation (SOWF). Our Cherry loving fans will be happy to hear our very exciting news! SOWF and Living Essentials, LLC, the makers of 5-hour ENERGY® shots, are teaming up again for a new program that will launch in May 2015!


Thanks to our awesome fans, 2014's program was a huge success! From the three month promotion of our Cherry 5-hour ENERGY® shots, we were able to donate $279,061.60 to SOWF. The top-rated nonprofit organization will use the money to support the military's special operations forces and their families through college scholarships, family services and financial stipends.

"The Living Essentials' donation will help cover four years of college for 12 of our scholarship recipients, and fund three financial stipends for families of wounded special operators, allowing them to get to their loved one’s hospital bedside immediately," said Vice Admiral and Navy SEAL (Ret.) Joe Maguire, president of the Special Operations Warrior Foundation. "We deeply appreciate their generosity, and we look forward to teaming with 5-hour ENERGY® again in 2015 to support our nation's Special Operations Forces and their families."

Living Essentials' President, Scott Henderson, announced that 5-hour ENERGY® and SOWF will be teaming up again in 2015 at last night's Tribute to the Special Operations Forces event in Tampa, Florida.

"It is an honor for 5-hour ENERGY® to play a role in raising both money and awareness for SOWF, and we look forward to another great year," said Henderson.

We’re looking forward to teaming up with SOWF again in 2015!

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Calling All Country Fans! Enter the 5-hour ENERGY® Presents Luke Bryan Farm Tour Ticket Sweepstakes

Wednesday, September 17, 2014
We have some big news…5-hour ENERGY® has officially gone country! If you haven't already heard, we are excited to share that we are the sponsor of the Luke Bryan Farm Tour 2014. This year's concert series marks the sixth consecutive year of the Farm Tour, with stops in Tennessee, Alabama, Florida, Georgia and South Carolina.


Local college students benefit from the Farm Tour, as a portion of the proceeds are donated to the Luke Bryan Farm Tour Scholarship, and are awarded to students from farming families within the communities that the tour stops. Last year, Luke Bryan performed for over 115,000 fans at eight different Farm Tour shows!

To celebrate the Luke Bryan Farm Tour, we're holding a sweepstakes that we know our country fans will love! By entering our sweepstakes, you have the chance to win a pair of VIP tickets to one of the following shows:
  • Knoxville, TN – October 1
  • Tallahassee, FL – October 3
  • Gainesville, FL – October 4
  • Macon, GA – October 11

Our sweepstakes begins today and concludes next Wednesday, September 24. Four lucky winners will get to rock out with Luke Bryan and will have exclusive access to the trailer area! If that sounds like your kind of night, enter our sweepstakes today!

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